Describe the work before the product
Begin with the outcome someone needs to produce. A coordinator may need to assign a request, attach a file and hand the work to another person. That sequence is more useful than a list of fashionable features. Record the starting material, the people involved and the expected result. Only then inspect whether a candidate supports the sequence. A feature present in marketing copy may still depend on a particular plan, configuration or integration, so record the condition alongside the feature rather than stripping it away.